Pal: Pet Care Mobile App


UX Design

Tools:
Design Testing, UX Strategy, Figma

Overview:
Working alongside the input of Animal Rescue Organizations I designed this project to create an additional tool for Dog Rescue Coordinators to give to new adopters to help educate and aid in their pet’s health and wellness. By individually designing and testing this prototype I learned that a comprehensive research tool that pet adopters can easily turn to would be very helpful in pet life improvement and retention.

Timeframe:
4 months

Executive Summary


Organizational Goal


Finding Stakeholders


Key Stakeholder


The Goal: Rescue Coordinators Want to Increase the Amount of Successful Adoptions


Finding Users Reveal that Pet Parents Feel Unprepared When They Adopt


Key User Group


Looking at Competitors Displays a Lack of Personalization in Their Mobile App & Website


Testing Summary








Key Takeaways


Success Metrics


Next Steps